Thinking Of A New Website Design? Here Are Some Questions To Ask ...
Creating a new website is an exciting step for any business, but it requires careful planning to ensure success. Whether you’re launching a brand-new site or revamping an existing one, there are key questions to consider before getting started. From defining your goals to ensuring great user experience, taking the time to plan will help you achieve a website that meets your needs and drives results.
1. Define Your Purpose & Goals
- What is the main goal of your website? (e.g., brand awareness, lead generation, e-commerce, portfolio, blog)
- Who is your target audience? (demographics, interests, pain points)
- What actions do you want visitors to take? (contact you, buy a product, subscribe, download, etc.)
2. Plan Essential Pages & Structure
- Homepage – A compelling introduction to your brand with a clear call to action.
- About Page – Who you are, your mission, values, and why visitors should trust you.
- Products/Services – Detailed descriptions of what you offer, with benefits and pricing (if applicable).
- Blog/Resources – Articles, guides, or videos that provide value and establish authority.
- Contact Page – Easy ways for visitors to reach you (form, email, phone, social media links).
- FAQs – Address common questions and objections.
- Testimonials/Reviews – Build credibility with social proof.
- Portfolio/Case Studies – Showcase past work or success stories.
3. SEO & Content Strategy
- Use keyword research to optimize pages for search engines.
- Write clear, engaging, and valuable content for your audience.
- Use internal linking to help users navigate your site.
- Optimize images, page speed, and mobile responsiveness for better rankings.
4. Design & User Experience
- Keep navigation simple and intuitive.
- Ensure a responsive design that works well on mobile and desktop.
- Use high-quality visuals and branding elements.
- Make calls to action (CTAs) clear and visible.
5. Technical Considerations
- Choose a reliable hosting platform.
- Secure your site with HTTPS.
- Optimize page speed for fast loading.
- Ensure accessibility for all users.
By asking these important questions before starting your new website project, you’ll set yourself up for success. A well-planned website not only looks great but also serves its purpose effectively, helping you achieve your business goals with ease.
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